EY ALTER Wiki

Age stereotypes

If an attribute such as age is automatically and generally connected with certain characteristics such as “slow”, “forgetful”, or “weak”, psychologists call these age stereotypes. ...

Read on

Biography

Your biography – does it follow a straight line or go on a roundabout path, is it continuous or interrupted, is its course determined by your age? ...

Read on

Demographic change

Demographic change describes current trends in population development. It focuses in particular on the changing age structure. ...

Read on

Demographics mirror

The demographics mirror is a part of the YES demographics initiative that was created by Mercedes-Benz Cars, Production and Supply Chain Management. ...

Read on

Generations

A generation according to sociologists consists of people of the same age who have been brought up with the same social norms and therefore have similar values and life goals. ...

Read on

Mixed-Age Teams

Age diversity is becoming increasingly important in the workplace thanks to demographic change. Mixed-age teams, also known as intergenerational teams, deliberately employ the particular strengths of ...

Read on

Neuroplasticity

Neuroplasticity describes our ability to reorganise and optimise individual synapses, neurons, or entire regions of the brain in response to use. ...

Read on

Paradigm shift

A paradigm shift describes changes in our way of thinking, i.e. a change of opinion or a cultural transformation. With regards to age, the term refers to a new perspective: moving away from a deficit ...

Read on

Priming

The term priming means preparation or paving the way. Exposure to one stimulus (prime) influences the interpretation and response to ensuing stimuli. ...

Read on

YES

Every age has potential. Which is why Mercedes-Benz focuses on individuals and not their age! A variety of generations also means a variety of experiences, perspectives, and new inspiration. ...

Read on